Chloe Zhang

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Feral-Package Design

Packaging Design, Brand Identity, 3D Motion

Brand Strategy︎︎︎


ArtCenter Gallery 2022
Feral is an LA-based meal delivery company that delivers balanced, freshly, all-natural made raw dog food. Help you make adjustments as a dog’s journey through better health. Feral offers raw dog food bowl, broth, 24/7 VET, transition plan, and monthly health report. It provides not only current dog meals but also future technology for dog health. Feral has been promoting sustainable, innovative packaging design since its initial launch.  




Logo






Color Palette





Raw Dog Food Bowl





Material 




Broth





Material 




Shipping Box





Whole Set





Poster






Sketches